In one of many moments of true humanity, rare on an upfront stage, Burke reminded the theater that this past year’s Academy Awards telecast came during her first few months on the job, which meant she was greeted with such headlines as “unmitigated disaster” and “a fiasco.” (To her great relief, the award show delivered double-digit gains.) During her time onstage, Burke rolled tape with Tiffany Haddish, who will soon host Kids Say the Darndest Things (“It’s going to be fucking hilarious - I mean, darn funny,” quipped Haddish) and welcomed the cast of Modern Family. 1 for women, joking that “where women go, men follow.” That strategy will rely on a mix of scripted and unscripted as well as live events, not unlike the Oscars. Burke used her time onstage to peddle plans to once again make ABC destination No.
Nonetheless, she got one from Modern Family matriarch Julie Bowen, who praised her new boss as a “fearless, funny, force of nature” who, she added, also happens to be a mother to five. They were on hand for a dose of traditional TV nostalgia, heading into the comedy’s 11th and final season.Īt this point, ABC’s newly installed entertainment president Karey Burke likely needs no introduction. Mixed in with trailers, brand accolades and Constance Wu jokes was a cadre of announcements, including a fourth season of Freeform’s The Bold Type, and stars, from Eli Manning to John Mayer to the entire cast of Modern Family. The packed two-hours-plus presentation (which also saw Disney sibling ESPN join the fray) unfurled much as the company’s press event had earlier in the day, with each network getting time to push its new and forthcoming wares. A powerful clip reel, set against such songs as “We Will Rock You,” drove that point home - showcasing a mix with snippets from strange bedfellows the Oscars, Modern Family, Grown-ish, Free Solo and American Horror Story.
Those were ABC’s ad sales chief Rita Ferro’s opening words from the upfront stage Tuesday, as she touted a newly expanded portfolio that now includes FX, National Geographic and studio 20th Century Fox Television.
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